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Celebrating 40 years riding

Born in 1977, Madison Clothing has been around for a lot longer than most people realise and this summer we are celebrating the iconic landmark in style. Using the tag-line #Madison77, we will be taking a look at our favourite cycling memories over the last 40 years.

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40 years pedalling and fresher than ever

Throughout the past 40 years, Madison Clothing has always retained a commitment to creating high quality cycling apparel that all types of cyclists will want to wear at a price that won’t break the bank. Today, it has its most comprehensive and stylish range to date that stays true to the ethos that it started out with as a small operation in north-west London.

In the lead up to our official birthday weekend (23rd to 26th June), we are sending out some super limited edition road and mountain bike apparel to those that have helped the brand grow to where it is today. A small amount of kit will also be available to purchase online from 23rd June.

For a chance to win the kit for free, we are calling on anyone that has owned some Madison Clothing apparel over the last 40 years to submit any photos they may have via social media. The Tour Short from the early 80s was a big hit for example – anyone that has any images buried away, should dig them out and share online using #Madison77 for a chance to win.



LTD Edition Mountain Bike Kit

Ultra-light, technical and highly breathable, the Flux Collection is perfect for hot days in the saddle whether climbing fire roads or descending a black stage.

Featured: Flux Enduro Short Sleeve Jersey and Flux Shorts with Alpine gloves and socks.

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LTD Edition Road Kit

Created for the professional rider, the RoadRace Premio Range features our most technical fabrics with a styling and fit that wouldn’t look out of place in the Peaks or in the Pyrenes on the Pro Tour.

Featured: RoadRace Premio Short Sleeve Jersey, Bib Shorts and Socks. Completed with RoadRace Mitts.

Available Now

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